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VW Blink

VW

BLINK 2018

Objective
Get people to consider buying a Volkswagen during the sale when unbelievably great offers are available.

Insight
Buying a car is a lengthy, much-debated and long-drawn process. People often do a lot of research, compare cars, take test drives before they decide on which car to buy. All this is fine, except when the Volkswagen sale is on.
Then it looks like procrastination.

Idea
Deals so good, you could miss out on even if you blink.

On The Air
On The Air
VW

VW

DWA RAMADAN
2018

Objective
Get people to consider buying a pre-owned Volkswagen during Ramadan when there are great special offers available.

Insight
Car buyers wait all year for Ramadan Special Offers to buy a car. This waiting period comes with its own sacrifices. Car buyers put up with their old car for months to get the car they really want.

Idea
Worth the wait.

On The Air
On The Air